136. He’s making us proud again. In the wake of Wilson’s turbulent second term and American participation in World War I, Republican Warren Harding campaigned on the promise of simpler, less chaotic times. Republican Ronald Reagan's slogan from his winning 1980 presidential campaign may seem familiar: "Let's Make America Great Again. ". A key component of that strategy is having the perfect campaign slogan. Yes We Can! Catchy Political Campaign Slogans. This made Taft’s second presidential campaign more challenging, especially for a man already averse to campaigning. “He Kept Us Out of War” A Madison Avenue advertising executive persuaded Eisenhower to abandon lengthy campaign speeches for a punchy 30-second campaign ad on primetime. Reform, Prosperity, and Peace. Choose a leader by analyzing, not politics. Even in a political landscape littered with campaign promises, it was a quick and monumental about-face. everything you need to get out and vote in 2020. A Leader, For a Change. 128. His campaign song was “We’re Madly for Adlai,” and a button showing him and his running-mate Estes Kefauver identified them as “Adlai and Estes—The Bestest.”. “Tippecanoe and Tyler Too” William Safire once wrote, “Good slogans have rhyme, rhythm or alliteration to make them memorable.” This gold standard of campaign slogans has all three. Neither did his anti-Prohibition stance among the white, rural, Protestant South, and Midwest, which were overwhelmingly dry, Mental Floss reports. A Stronger America. Black Cat Day: Messages, Quotes & Greetings, 85+ Best Hair Dye Company Slogans & Taglines, 101+ Top Entertainment blogs and Pages names, Marketing Ideas for Packed frozen food Business, 29 Best Whats app DP For the Entrepreneurs, Sinterklaas Day: Messages, Wishes & Greetings, 75+ Best Happy Monday Wishes and Messages. “His slogans, they make me chuckle because it’s like he doesn’t even want it.” Turns out, neither Taft nor Roosevelt would be returning to the chair: Democrat Woodrow Wilson was elected by a significant margin. “In responses to charges of extremism, Goldwater channeled the great Roman orator Cicero in his acceptance speech: ‘Extremism in the defense of liberty is no vice. Even though being reelected in 1940 would put Roosevelt in his third term, Ashurst uttered the words that became a campaign slogan when faced with the political alternative. Though Ashurst and FDR were from the same party, the senator previously backed a proposed constitutional amendment which would limit presidents to serving one six-year term. HISTORY reviews and updates its content regularly to ensure it is complete and accurate. Don’t swap horses in the middle of the stream. his supporters chanted as he swept to victory in a movement built on a message of youth, inclusion and optimism. Campaign buttons, ribbons and ads identified him “The Safest” choice, asked “Why Change?” and claimed Taft “Deserves a Second Term” (as opposed to Roosevelt, who sought a third). Using a catchy slogan is a prerequisite to getting people’s attention, and thereby their votes. William Safire once wrote, “Good slogans have rhyme, rhythm or alliteration to make them memorable.” This gold standard of campaign slogans has all three. I don’t speak the change, I make the change. ", It was back to the future for Donald Trump when he dusted off a slogan used not just by Reagan, but also by the anti-immigration Populist Warren G Harding in 1920: "Make America Great Again.". Let’s make our upcoming years peaceful and worthy. His Republican opponent was Arizona Senator Barry Goldwater, who was widely viewed as a right-wing extremist—including by some in his own party. Landon, meanwhile, was a liberal Republican who supported various parts of the New Deal and other Democratic initiatives. I Like Ike. Reagan pitched himself as the candidate to drag America out of its economic malaise under Carter. Slogan Resources. Here are some Best and Catchy Slogans for Presidential Campaign. Slogans have been used in marketing for a very long time but today they’re everywhere, used by all kinds of brands and businesses. Well, maybe perfect isn’t always the right word for it, but memorable, if nothing else—some even border on hilarious. Twice a week we compile our most fascinating features and deliver them straight to you. No war but class war. And while technological advancements like television and social media have made national elections into even more of a circus than ever, the idea of candidates making themselves appealing and available to the masses is nothing new. The motto promoting the 1840 Whig ticket of William Henry Harrison and John Tyler stirred memories of Harrison’s victory over Tecumseh at the 1811 Battle of Tippecanoe. While the campaign's official slogan was "I'm Just Wild About Harry" — a reference to the lyrics of a popular 1921 song — another more famed slogan associated with the 33rd president is "The Buck Stops Here," which Truman had written on a sign he kept on his desk. “Safe, sane, steady” was emblazoned on campaign posters, and his pun of a slogan emphasized his reasoned demeanor and deliberate decision-making process. McKinley’s slogan, which emphasized the prosperity enjoyed under his leadership, was emblazoned on campaign buttons and tin lanterns shaped like the workingman’s metallic food buckets. Not to be outdone, Lyndon B. Johnson’s campaign responded to Barry Goldwater’s slogan with their own twist: “In Your Guts You Know He’s Nuts.” In line with his opposition to the Civil Rights Act, the 1964 Republican National Convention appealed to the party’s racist base. (Harding, although known to enjoy many a tipple, employed another slogan, “Cox and Cocktails,” to highlight the opposition to Prohibition by his Democratic foe, James Cox.). Hope. 5. 132. Sign up for a daily selection of our best stories daily based on your reading preferences. And, learning from the social media savvy of Obama's campaign, the slogan is reduced to "MAGA," for use as a social media hashtag by the president and his supporters. At the turn of the 20th century, campaign slogans were represented by songs that could change the tide of the election towards a single candidate. READ MORE: How Woodrow Wilson Tried to Reverse Black American Progress. These were considered devastating to the opposing nominee’s campaign. Amid the Vietnam War, riots on the streets, and the counterculture, Richard Nixon appealed to the fears of what he termed the "Silent Majority," disturbed by the changes sweeping America. LBJ’s campaign responded with its own slogan about Goldwater: “In Your Guts, You Know He’s Nuts.” That November, Goldwater lost in a landslide. The stakes are too high for you to stay at home. The year following John F. Kennedy’s assassination, his vice president and predecessor, Lyndon B. Johnson was up for election as the Democratic nominee for president. © 2020 A&E Television Networks, LLC. Use slogan generator to create slogans around a theme. Don’t stop thinking about tomorrow. Words to Win By: The Slogans, Logos, and Designs of America’s Presidential Elections, How Woodrow Wilson Tried to Reverse Black American Progress, How Prohibition Fueled the Rise of the Ku Klux Klan, “Don’t change horses in the middle of a stream.”, How the Union Pulled Off a Presidential Election During the Civil War, How American Presidents Ended Up With the ‘Kingly’ Power to Pardon, 7 Firsts in US Presidential Election History. The voters in November 1956 did not agree with this statement, casting their ballots to show that they still liked Ike. The message of the campaign (campaign slogans) contains the ideas that the candidate wants to share with the voters. After succeeding Warren G. Harding when he died in office, Calvin Coolidge won the 1926 election using the slogan “Keep Cool with Coolidge.” Dwight D. Eisenhower’s 1952 slogan, “I Like Ike,” was so popular that one of his 1956 reelection slogans was “I Still Like Ike.”. Gerald Ford had a lot against him as the Republican presidential candidate in 1976. Subscriber In 1928, New York Governor Al Smith became the first Catholic to run for president on a major party ticket. We are no longer supporting IE (Internet Explorer). Upon his nomination at the party convention, the band initially played “Anchors Aweigh” as a nod to FDR’s former stint as assistant secretary of the Navy. In 1936, Franklin Delano Roosevelt’s opponent, Alf Landon, used slogans like “Let’s Make It a Landon-Slide” and “Land on Washington.” When Thomas Dewey challenged FDR in 1944, his slogans included “Well, Dewey or Don’t We” and “We Are DUE for a Change.” Dewey ran for president again in 1948, this time urging voters to “Dew It with Dewey” (ultimately, they did it with Harry Truman). ", Four years later Obama pledged to build on the progress of his first term under another one-word slogan: "Forward. Political slogans are often derided — but if you want to be President of the United States, you'd better have a good one. We picked you in 44, we shall Pierce you in 52.

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